Last week I was walking down George Street Sydney with throngs of people who had emerged out of office buildings wanting to catch a glimpse of some lunchtime sunshine and also a bite to eat. I crossed the street and on either side of the path I was walking were two...
I was recently watching a television show about how to choose the right chicken. Do you buy Free-Range, Organic, or Factory-Farmed Chickens? At the end of the show the woman being interviewed said that as consumers we do notice a difference in price. The organic...
Asking questions is usually the way we find out the answer to something. Not asking questions is the difference between knowing and not knowing. Knowing is power! Why is it, that when Dental Offices answer the phone, they focus on the patient knowing everything? Don’t...
I hear the word reactivation so often. When we contact our patients to reactivate them, what does it really mean? Reactivate means to “restore to a state of activity”. We want to bring our patients back so that they are active in our appointment book. To me, the word...