The Reason Why A Free Checkup and Clean Is A Bad Idea.

I love the idea of things for free, especially if I am a New Patient, but I need to let you in on a little secret. Please don’t even try to schedule me for all the things you find wrong in my mouth unless you are offering me more free. Free attracts free. Once you set...

One Important Reason Why Patients Go From Yes To No.

There is so much focus on training Dentists on how to get patients to say yes to treatment. My concern is, what happens next in the Dental Office? So often when a patient says yes to treatment, they leave the practice saying no to the front office team. Now I wouldn’t...

What Do Patients Really Think When You Ask Them This Question?

I watch many Dental Offices on social media and watch how they communicate and send messages to their patients and potential patients. There is one particular question asked on social media pages that has left me somewhat intrigued. “Due for your checkup and clean?”...

Do You Get To Know Your Patients’ Stories?

I was watching Master Chef on TV last week and I noticed a real theme happening. Each contestant had a life story as well as their skill to cook a magnificent dish. Listening to the stories of the contestants started to really pull on my heartstrings. I know the show...

My Front Office Team Needs Help!

I’ve had Dentists tell me they don’t like what they hear when they overhear their front office staff on the phone. This is because they really don’t know what to do…they know their team needs assistance, but the dentists don’t know how to go about training their team...

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