It’s time to get to the truth and got rid of the following myths.

Myth Number 1: Anyone can answer a phone

No, not anyone can answer the phone. I remember I was awful when I first started working with my husband at our Dental Practice. I made it up as I went and not very well.

The bad news was, I was bad, accepting all cancellations, making no new appointments and letting every caller know how much our fees were and scaring all the callers away! BTW I was polite on every call!

The good news was I soon worked it out and knew I needed to make changes if I wanted to help my husband grow the business and stay married!

But not everyone works this out.

Many team members keep doing what they know how to do, even if it is not very well, and keep doing it over, and over again.

If no one is checking on the team and there is no accountability, then this goes unchecked for weeks and weeks, months, and months and even for years and years!!!!

Is this happening for you?

Myth Number 2: If you have worked in a Dental Practice before, you are experienced and will be able to do the job!

From my experience hiring people in a Dental Office, this is not true most of the time.

Now, we all get excited about hiring people with “experience” working in a Dental Office.

Surely, they will have some idea what to do and how it all works. You know what? It is true they do have experience, but the question is, are they experienced at doing a bad job?

This is usually what happens.

People you hire who have a level of experience, working previously in a Dental Office, bring to your office, all their bad habits. These bad habits now cause major problems in your business.

Myth Number 3: Shadowing someone when you first start at a practice is how you learn.

I am all for other team members helping to onboard new people to the team, but as long as they know how to guide and teach new team members.

Never presume just because one of your team has been at your dental office for a period and is very capable at their job and gets great results, is able to impart their knowledge to someone else. Not every capable person is a good teacher.

Very often your team are annoyed and feel put out having to onboard and train new people on the team.

Myth Number 4: As long as you have a good attitude then everything else will fall into place

I know I always say hire for attitude but what I don’t say is you can make up the rest.

You hire for attitude over aptitude. Aptitude is learned.

The skills needed to do a job competently can be learned.

There is no point hiring for attitude then crossing your fingers and hoping everything else will magically fall into place.

This just does not happen most of the time!

Myth #5 Team members will stay as long as you treat them nicely

I so wish this was true, but I know some very nice dentists who do the right thing by their team and the they have a high attrition rate with their employees.

One of the biggest reasons why team members leave their place of employment is job satisfaction.

When a team member is not given the right directions, guidance and support they feel lost and abandoned and confused. This then leads to job dissatisfaction and a sense of achievement.

Well, I am glad I have debunked these 5 myths.

You may be thinking about one or more of these myths right now.

The good news is, now I have revealed the reality of these myths you can work out what you need to do.



Here is my Master Class, ONLINE just for YOU!

Your team do not need a day off work to attend this Master Class. YOUR TEAM can complete the Dental Phone Excellence Master Class right there in your practice at their own pace. The BEST part of my Master Class is that you have it FOREVER once you purchase the Master Class.

It’s time to say GOODBYE to New Patients calling your office and NO APPOINTMENT ever being made, people calling your office about the price and never making an appointment and your patients continually calling to cancel their appointment!

There are 7 Learning Modules in this Master Class

•         Module 1: How to Effectively Communicate with Your Patients

•         Module 2: The 8 Steps to the New Patient Call

•         Module 3: How to Answer the Questions Callers Ask

•         Module 4: Correct and Easy Appointment Scheduling

•         Module 5: How to Prevent and Handle Cancellations

•         Module 6: How to Follow Up Your Patients

•         Module 7: Giving the Very Best Patient Experience

There are a total of 42 Learning Videos and over 60 Worksheets, Checklists, Templates, Scripts and Flowcharts to help support your team’s learning.

This program has been designed to teach dental teams how to communicate more effectively with their patients and get better results.

This Master Class is easy to understand, easy to work through and you can go through the program at your own pace.

This is the Master Class that guarantees your success when you start using the strategies and skills we go through together.

To secure you LIFETIME access to my Master Class click the link below. It is that fast and easy to get!

I look forward to seeing you all get the RESULTS you deserve and MORE!


Call Tracking Excellence

Click this link to find out how to get started. It’s that easy!

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