What is a first impression, and what does it mean?

We all make first impressions.

I may be making one right now as you read this blog.

A first impression is what you make when someone meets you for the first time or maybe even see or hear you for the first time.

This is when people are working out whether they like you, and what they think of you.

I know it sounds very superficial, but this is how it is.

First impression can be as simple and as important as the following:

  • You were friendly
  • You had a lovely smile
  • You made them feel welcome
  • You had a kind smile

It all comes down to how you make someone feel. This is what is happening as you make that very first impression.

It can be your body language, eye contact and the type of voice you use.

Whatever you do when you make that first impression has a big impact on the other person, so you want to get it right.

That first impression you make with people often makes a lasting impression on them.

People will remember that first impression of you, whether it’s good or bad.

So why not make a lasting good first impression.

Making a good first impression at your Dental Practice plays a very important part in getting and keeping your patients.

The very first impression person to person happens when your new patients call your practice.

When your patient arrive at your practice, they meet your front office team for the first time.

Your new patient will be checking that your team sound friendly, they are smiling and make them feel welcome and comfortable at your practice.

Your New Patient will be checking out the type of comfortable chairs you have, working out if they like what you have hanging on the walls, and if your practice is clean and tidy.

Your New Patient is judging you based solely on what they see and sometimes hear and smell!

Also think about how your New Patient found you in the first place.

They may have been referred by their family or friend who told them how wonderful you are. This is all part of your patient’s very first impression of you, even though they have not met you yet!

Your new patient may have googled a dentist close to them and found you. Something got their attention and attracted them to you. This is all a first impression of you.

Make sure you get it right when you are creating a great first impression on your website and social media.

Avoid the following:

  • Images of empty dental chairs. People are attracted to images of people so have people in the dental chairs. This creates a first impression that your practice is the place people go to have dental treatment. People focus on people
  • Hiding your team. Show off your team where possible. You want to create a first impression that is welcoming and introduce your new patient to the people they will meet on their first visit to your practice.

Aim to make your first impression one that will make a positive and lasting impression every single time.

Dental Phone Excellence reserves all rights.© Dental Phone Excellence


T H E  D E N T A L  P H O N E  E X C E L L E N C E  O N L I N E  M A S T E R  C L A S S  I S  H E R E !


I LISTENED TO YOU and finally my Master Class is here ONLINE just for YOU!

Your team do not need a day off work to attend this Master Class. YOUR TEAM can complete the Dental Phone Excellence Master Class right there in your practice at their own pace. The BEST part of my Master Class is that you have it FOREVER once you purchase the Master Class.

It’s time to say GOODBYE to New Patients calling your office and NO APPOINTMENT ever being made, people calling your office about the price and never making an appointment and your patients continually calling to cancel their appointment!

There are 7 Learning Modules in this Master Class

•         Module 1: How to Effectively Communicate with Your Patients

•         Module 2: The 8 Steps to the New Patient Call

•         Module 3: How to Answer the Questions Callers Ask

•         Module 4: Correct and Easy Appointment Scheduling

•         Module 5: How to Prevent and Handle Cancellations

•         Module 6: How to Follow Up Your Patients

•         Module 7: Giving the Very Best Patient Experience


There are a total of 42 Learning Videos and over 60 Worksheets, Checklists, Templates, Scripts and Flowcharts to help support your team’s learning.

This program has been designed to teach dental teams how to communicate more effectively with their patients and get better results.

This Master Class is easy to understand, easy to work through and you can go through the program at your own pace.

This is the Master Class that guarantees your success when you start using the strategies and skills we go through together.

To secure you LIFETIME access to my Master Class click the link below. It is that fast and easy to get!


I look forward to seeing you all get the RESULTS you deserve and MORE!


Call Tracking Excellence

With Call Tracking Excellence your team will learn the SAME exact processes Jayne used to:  

1. Dramatically improve new patient call-in conversions to booked appointments..

2. Retain existing patient appointments and

3. Prevent ongoing losses from appointment cancellations.


Click this link to find out how to get started. It’s that easy! http://www.calltrackingexcellence.com/



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